General

In the first half of this year, sales of smart speakers increased by 70% in Russia

According to M.Video-Eldorado, in the first half of this year, sales of smart devices in Russia increased by 70%.

columns.In total, 780,000 such devices were supplied to the market for a total of 6 billion rubles. There is a constant increase in the interest of Russians in the use of smart speakers. Other market participants also talk about the growth in demand for smart speakers. Thus, Citilink announces a 94% increase in segment sales in unit terms for the first half of this year. At the same time, some players report even more impressive growth rates. The Wildberries company speaks about growth of sales of columns with voice assistants for 145% in piece expression and for 233% in terms of money. Peak sales in this segment were in January, February and early March.