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IDC presented its vision of the results of the third quarter in the smartphone market

IDC presented its vision of the results of the third quarter in the smartphone market. According to her data,

the global market is experiencing a decline for the fifthquarter in a row due to weakening global demand and economic uncertainty in major markets. Most of the decline was in emerging markets, where higher inflation hit the lowest-income consumers the hardest. Among all suppliers, companies from China were the most affected by the decline, with their sales falling in double digits. The only player that showed positive dynamics was Apple, whose sales grew by 1.6%, but this growth is very small, and the company is facing problems even in important markets such as China. According to forecasts, in 2023 the market may begin a gradual recovery after a significant reduction in 2022.