Russians switch to no-name smartphones worth up to 20 000 rubles

Due to the coronavirus pandemic, usersrevised their attitude to the choice of gadgets. 42.6% of respondents postponed the purchase of new gadgets and household appliances at a later time. Another 25% of respondents began to choose electronics for the best ratio of price and quality. In this regard, we tested new models of smartphones up to 20 thousand rubles.

The research program has been developed and is already a lotyears implemented by the Roskachestvo in conjunction with foreign institutes of consumer testing the quality of goods. The results of a fan study are simultaneously brought to the attention of citizens of dozens of countries by monitoring organizations similar to Roskoshestvo and become a guideline for consumers to make purchasing decisions.

Roskachestvo rating now contains information about182 smartphone models, which means it reflects the current situation in this market. The study is conducted in the best international laboratory, which has existed for more than half a century and is accredited according to the ISO / IEC17025 standard. This allows you to get impartial and objective results.

“The research project team consists ofprofessionals from 23 national monitoring organizations (Roskachestvo experts represent Russia in this team). Since test results are brought to consumers in different countries, billions of citizens are studying them. But what is especially important, we see how carefully the manufacturers read our research: trusting the methods and results, they take into account the comments and upgrade their products, ”said Ilya Loyevsky, deputy head of Roskachestvo.
See the full results of the study here.

Elena Suhovey, CEO, talks about the situation on the market: “The smartphone market immediately after lifting quarantine measures and opening offline stores increased by 33%. Growth is associated with deferred demand generated during the time of self-isolation of citizens. The average price of a smartphone in Russia this spring amounted to 18,274 rubles, which is 23% lower than in the same period last year, because the Russians prefer not to buy new products, but proven models that are getting cheaper year by year. ”

Perhaps the cost of gadgets will increase by the endyears by 10-15%, however, if this happens, then analysts predict a shift in consumer demand towards more budget brands. The average price of purchased smartphones will not exceed 20,000 rubles.
Do you have Xiaomi? Give me two!

Eight New Tested Models This Springfor the price they are included in the category “smartphones up to 20 thousand rubles”. According to director Elena Sukhovey, Xiaomi gadgets became the bestseller among smartphones in Russia during quarantine measures, which in April-May surpassed the demand of their closest competitors - Samsung 1.7 times, Honor 2.7 times and Apple 7.8 times . The Xiaomi Redmi Note 9S, 64GB model in general has become the best of the low-cost models in the overall rating.

As our previous studies show,usually, some Xiaomi devices may not have a very stable and high-quality camera. This time, experts found that the photo quality of this smartphone bypasses the camera Samsung Galaxy M21, 64GB, but inferior to the iPhone. The weak point of this model was the display. It has poor readability at angles and poor contrast.
Realme is gaining momentum

Since the release of the past rating of smartphones by Roskachestvo, the confidence of Russians in Realme gadgets has grown significantly. This brand has become the fastest growing budget smartphone this spring.

Growth in consumer demand for it amounted to3562% compared to last spring, and in absolute terms for search queries he confidently catches up with Apple - in Runet Realme they are looking for half as much as "apple" gadgets, but the lag is quickly narrowing.
К лету эксперты протестировали две новых модели Realme - 6 (128 GB) and C3, both in the category up to 20 thousand rubles: 17990 and 9650, respectively. They were not enough to get into our top 50, but, given that there may be a difference of a few hundredths of a point between models, these are worthy positions. Both models, according to experts from Roskachestvo, will not suit corrosive amateur photographers.

Huawei P40 Lite has a capacious battery (28.5 hours)battery life) and the Quick Charge function, which will allow you to charge your smartphone in 60 minutes. Unlike its “older” brother (Huawei P40) it has a high resistance to scratches and chips of glass.

This phone is distinguished by another feature,which not everyone liked - the ecosystem of Huawei. The smartphone runs on Android 10, but no Google services are preinstalled on it. This was a logical response to US sanctions against Huawei. Because of this, many applications that the user is used to and that rely on Google mechanisms can be unstable. Among them are Google Maps, WhatsApp, YouTube and some other popular services. Users who are worried that their personal data is being sent to Google are unlikely to calm down: now their data is being sent to Huawei. You will need to buy applications through a special platform similar to the Play Market, only with the peculiarity that many pages may not be translated from Chinese. If these innovations are not for you, then consider this factor when choosing and look at other budget options.

Thanks to the rating of smartphones compiled byBy luxury, consumers have the opportunity to use laboratory test data when choosing a smartphone. All the products presented passed the same tests in the same laboratory conditions, and therefore can be objectively compared with each other. Moreover, the presented rating allows each consumer to make a choice based solely on their own preferences.

Source: Press Release Roskachestvo