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Monday #11. Innovative screens from Samsung and the new Morotola razr 40 ultra

Table of Contents

  • Innovative screens from Samsung
  • POCO blows up the mainstream segment
  • Motorola razr40 ultra

Innovative screens from Samsung

Last week there was a screen forum in Los Angeles where Samsung shared one exciting innovation, one boring and one unexpected.

First of all, the story withflexible and rollable screens. Everyone was excited as if they had never seen anything like it. Although I will assume that they have not seen it in the USA. The country is not particularly interested in what Huawei, Royole or other Chinese show there. And then there was a typical story: if it’s popular in the USA, then ours immediately frantically quailed, since the Americans are happy, then the topic.

In my opinion, other things look much more interesting.

First, take a look at the smartphone concept below.

Samsung says this approach to foldingscreen allows you to simplify the design of the smartphone, getting rid of the external screen. Like, the smartphone comes out thinner and better. Yah! That's such a surprise. I have never seen such smartphones on the market, have you?

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Along the way, Samsung showed several scenarios andcombinations of flexible screens. Look at the bottom left square. There's a combination of folded and rolled screen. Of course, none of this will enter the market for mass sales. This is a demonstration of the possibilities. Perhaps they will do something for specific requests of corporate customers.

So, now to the main innovation.The forum showed an OLED touch panel that can identify a fingerprint and read the pulse, regardless of which part of the screen you place your finger or fingers on. So, if you put a few fingers, the system will analyze all the data and give a more accurate result.

Unlike conventional fingerprint sensors,which mount as a separate module below the OLED panel, Samsung Display ingeniously embedded an organic photodiode (OPD), a light sensor, directly into the panel itself while accommodating the organic OLED elements. This revolutionary development allows fingerprint and blood pressure readings to be detected across the entire screen, giving users the freedom to customize the detection area to suit their preferences.

Samsung didn't give details, so it's unclear if the technology can be built into a smartphone or a large body like the one in the image above at this stage.

However, in any case, it looks like something fromscience fiction films where you can put your hand anywhere on the screen to authenticate. And then - more! Very soon, Korean engineers will understand (if they haven't already!) that you can put more than just your finger or hand on the screen. And then combine it with the TV. And it turns out that at first he watched the film, then he took it off the wall and first kissed with that place, then with that, sat down ...

POCO blows up the mainstream segment

Tomorrow or the day after tomorrow we will have a first lookon two remarkable smartphones from POCO. However, this will be partner material, which imposes restrictions on it from the point of view of the law on advertising. In particular, we cannot mention competing brands, which is the most important thing when it comes to POCO F5 and F5 Pro.

My opinion is that Xiaomi represented by POCO (yes, yes, inIn all communications, POCO says that it is free and independent, but the box says: “Manufacturer: Xiaomi”) started a powerful game against the A-series from Samsung and not only.


See what it says on the box "POCO F5 with your favorite Google apps". It’s obvious which way the joke is, right?

Let's take the Galaxy A54 as an example. A cool smartphone, which in the latest generation has gained a somewhat cosmic price. What are the main advantages of Galaxy A54 - answer:

  • Ultra-bright 1000 nit 120Hz screen, only flagships are brighter. At the same time, the screen is bright, but the color reproduction is lame (for example, red is more like red there).
  • Optical stabilization of the camera 50 MP and 4K shooting at 30 frames per second.
  • IP67 protection (30 minutes at a depth of one meter).
  • 4 versions of Android and 5 years of security patches.
  • Wi-Fi 6 and a fingerprint scanner under the screen.

What are we sacrificing?Performance and adapter included. For a smartphone priced at about 40 thousand rubles, we get Exynos 1380, which scores 9,506 thousand points in AnTuTu. A reasonable compromise, giving a distinct, but not gaming performance.

Now let's see what POCO does with POCO F5:

  • The same bright 120Hz AMOLED screen.The Galaxy A54 measures 980 nits, the POCO F5 960 nits. However, POCO, or Xiaomi, buys from TCL (in which it invests) better screens that have color accuracy at the level of professional designer monitors, along the way adds an expensive Dolby Vision license to HDR10 + (Samsung will never have Dolby Vision, as the company is ideological opponent to pay for a license, which is why HDR10 was developed).
  • It also gives optical stabilization to the camera.And he chooses a sensor with a nominally higher resolution of 64 MP (because 64 MP looks cooler than 50 MP in the eyes of the average buyer). And video shooting is 4K 30 fps, despite the fact that the chipset supports 4K 60 fps.
  • 67 W adapter (85% in 30 minutes) is included.
  • A chipset Snapdragon 7+ Gen 2 (4 nm) in AnTuTu 9knocks out almost 2 times more points, 930 thousand. That being said, keep in mind that Qualcomm will roll out Game Super Resolution technology this year, which will turn 30 fps into 60 fps (much like Nvidia DLSS does).
  • There's also Wi-Fi 6, Bluetooth 5.3, and even a 3.5mm jack.
  • And POCO defiantly starts the lineup with 256GB of storage when the Galaxy A54 starts at 128GB.

What are the downsides?The protection is only IP53 and the smartphone will probably get 3 versions of Android and 4 years of security patches. Another design is slightly amateurish. But there is a stylish version with a frosted glass back panel design.

Thus, we see a typical strategy when a successful competitor's product is taken as a basis, its concept is copied, shortcomings are improved and sales begin.

The situation is very interesting, since the last restart of Samsung's A-series in 2019 was due to the fact that they were already talking with might and main how the company was losing the mainstream segment. And I had to answer.

History goes in circles.However, here from what side to look. For example, if you are a consistent critic of Xiaomi and follow the reports, then you can see desperation here: sales are falling, and the company is trying to do at least something to slow the fall.

To be fair, this version has a sharetruth. But I would say that this is not desperation, but strategy. In 2023, most manufacturers in the mid-price segment have screwed up innovations. The same Galaxy A54 is minimally different from the Galaxy A53 stuffing. Basically the design has changed. And against the background of general stagnation, Xiaomi / POCO are trying to earn points. This is cool.

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What laptops will look like in 2023

A lot of laptops were shown at CES.Some will go on sale soon, others will have to wait until May. However, already now it is possible to take a look at the clearing as a whole and understand what awaits us. And also to designate the most interesting models.

Motorola razr40 ultra

The restart of the Motorola razr turned out to be a failure.No one wanted an overly expensive smartphone with mediocre specs. But Motorola does not give up and continues to develop the line. The company focuses exclusively on the US market, because it seems that this is the only place on the planet where Motorola is still remembered.

In addition, Motorola has no competitors in the US."The richest and freest country in the world" never let the Chinese in. And if Xiaomi is still not in the US, then this says a lot. This, by the way, is one of the explanations why the same Google Pixel or OnePlus (the only Chinese who could because he disguised himself) are relatively popular in the States. You go to the store, and there are only iPhone and Samsung. In a few years, you will involuntarily howl.

But even among such a grateful public, the first generations of Motorola Razr did not arouse interest. And something tells me that the Motorola Razr 40 Ultra, which should be shown on June 1, will have the same fate.

Promotional materials leaked online. Visually, the smartphone is good. And the external screen is 3.5 inches, it's like the iPhone 4G. Only there it was the whole screen, and then there was the external one.

However, the company saved money and bought a Snapdragon 7Gen 1. This is an obsolete chipset. A little higher we talked about POCO F5, which runs on the second generation of this chipset. At the same time, the price of a smartphone, according to leaks, will be at least 900 euros.